Jahr/Monat/Tag Broadband Portfolio Siemens Home and Office Communication Devices Dr. Markus Rotter, Director Product Management European Customer Conference.

Presentation on theme: "Jahr/Monat/Tag Broadband Portfolio Siemens Home and Office Communication Devices Dr. Markus Rotter, Director Product Management European Customer Conference."— Presentation transcript:

1 Jahr/Monat/Tag Broadband Portfolio Siemens Home and Office Communication Devices Dr. Markus Rotter, Director Product Management European Customer Conference September 26th, 2005 City Hilton Hotel, Munich Autor/Abteilung, Titel

2 Typical questions of a Operator or Service Provider
How do I deliver VoIP to the home How do I deliver video content to the living room? What other services could I deploy? How do I manage and deploy products and services? How can I connect subscribers where I have no suitable wires? How can I address my business customers? COM CPE Product House Broadband 2

3 Typical questions of a Operator or Service Provider
How do I deliver VoIP to the home How do I deliver video content to the living room? What other services could I deploy? How do I manage and deploy products and services? How can I connect subscribers where I have no suitable wires? How can I address my business customers? COM CPE Product House Broadband 3

4 The Home Gateway delivers VoIP to the terminal device
Audio Video 3 DSL DVB S/T/C Home Gateway option STB 1 Data Voice 2 COM CPE Product House Broadband 4

5 Siemens Residential ADSL Gateway Portfolio
VoIP Gateways Voice over IP + Data Gigaset SX651 WLAN dsl 1 LAN, DECT integrated Gigaset SX551 WLAN dsl 4 LAN, USB 2.0 file/printserver, 2 FXS, 1FXO Gigaset SX553 WLAN dsl 4 LAN, USB 2.0 file/printserver, 2 FXS, 1FXO (analog/ISDN) Gigaset SX553 dsl 4 LAN, USB 2.0 file/printserver 2 FXS, 1FXO (analog/ISDN) Gigaset SX541 WLAN dsl 4 LAN, USB file/printserver 2 FXS, 1FXO Speedstream 5450 4 LAN (Bridge or Router) Data Gigaset SE555 WLAN dsl 4 LAN, USB 2.0 file/printserver Speedstream 6515/6520 4 LAN 1 USB client optional Speedstream 4100 / 4200 1 LAN, 1 USB client optional (Bridge or Router) Wired Wireless 11g 54 Mbps Wireless Super G 108 Mbps COM CPE Product House Broadband 5

6 Gigaset SX551/552/553 WLAN dsl: VoIP WLAN ADSL Router
Wireless data rate: up to 108 Mbps (IEEE g, Atheros Super G) Atheros Xtended Range Technology for enhanced coverage Integrated ADSL Modem Annex A or B, ADSL 2+ capable 2 FXS ports to connect analog phones FXO port, supporting analog and ISDN (for SX553) Up to 4 PCs can be connected with cables USB 2.0 host interface with buit-in file-/printserver Remote Management capable Built-in Firewall Home Entertainment Ready Gigaset SX551 WLAN dsl new new Product Highlights new new Accessories: WLAN clients 2 FXS ports Target scenario FXO port Analog / ISDN 4 LAN ports DSL Access USB 2.0 host for Harddisk or Printer COM CPE Product House Broadband 6

7 Gigaset SX651: Wireless VoiP and Data
Integrated DECT for cordless VoIP WLAN ADSL router built in Full voice and data integration straight towards the handset: notification on handset IMS / MMS on handset phone book transfer messenger integration place calls using address book on PC (CTI) monitor calls Home Automation Gateway Gigaset SX651 Product Highlights User scenario FXO port PSTN DSL Access Ethernet port COM CPE Product House Broadband 7

8 Speedstream 3610: VoIP ATA / Router
Full routing functionality with DHCP, PPPoE, etc. 2 FXS ports to connect analog phones SIP Ethernet port to connect a PC Remote Management capable Built-in Firewall Speedstream 3610: VoIP ATA / Router Product Highlights WLAN version will be launched in Q1 /2006 2 FXS ports Target scenario Ethernet port DSL Access COM CPE Product House Broadband 8

9 Key features for SIEMENS home gateways
Voice Various Calling Scenarios, high competence in Softswitch interop, DECT integration, SIP Proxy, field-proven full featured active FXO functionality WLAN Super G, Xtended range, WMM, Repeater (WDS), Multiple SSID, WLAN Hot Spot QoS and Triple Play Multiple VCs, Multiple PPPoE passthrough, IP QoS classifier / scheduler, Diffserv, Port based VLAN / VLAN binding, IGMP snooping, Bandwidth control DSL High DSL performance and interop know-how Router Large variety of router features Security High end firewall, WPA2, etc. USB applications File server, print server, web server Remote Management Tango Software Solution, TR-069, TR-064 Auto Installation Tango Remote Installation, Tango Client Installer, Jump-Start COM CPE Product House Broadband 9

10 Typical questions of a Operator or Service Provider
How do I deliver VoIP to the home How do I deliver video content to the living room? What other services could I deploy? How do I manage and deploy products and services? How can I connect subscribers where I have no suitable wires? How can I address my business customers? COM CPE Product House Broadband 10

11 Siemens Residential ADSL Gateway Portfolio
Voice over IP + Data Gigaset SX553 WLAN dsl 4 LAN, USB 2.0 file/printserver, 2 FXS, 1FXO (analog/ISDN) Gigaset SX553 dsl 4 LAN, USB 2.0 file/printserver 2 FXS, 1FXO (analog/ISDN) Gigaset SX541 WLAN dsl 4 LAN, USB file/printserver 2 FXS, 1FXO Gigaset SX651 WLAN dsl 1 LAN, DECT integrated Gigaset SX551 WLAN dsl 4 LAN, USB 2.0 file/printserver, 2 FXS, 1FXO Speedstream 5450 4 LAN (Bridge or Router) Data Gigaset SE555 WLAN dsl 4 LAN, USB 2.0 file/printserver Speedstream 6515/6520 4 LAN 1 USB client optional Speedstream 4100 / 4200 1 LAN, 1 USB client optional (Bridge or Router) Wired Wireless 11g 54 Mbps Wireless Super G 108 Mbps COM CPE Product House Broadband 11

12 The QoS features in our gateways are best suited for triple play
VoD, IP TV Video Home Gateway SIP STB ADSL Multiple QoS mechanisms are available: Multiple VCs with ATM QoS parameters for bandwidth guarantee IP QoS classifier / scheduler Diffserv to provide low delay, low jitter and low loss to WAN outbound voice delivery Port based VLAN / VLAN binding for multicast streaming IGMP snooping to make intelligent multicast decisions 802.1p for LAN QoS WMM for WLAN QoS Bandwidth control Inbound Conditioning to reserve bandwidth for WAN inbound voice Data Data Voice COM CPE Product House Broadband 12

13 IP TV support: example KPN
Middleware Place Broadcast IP streamer VoIP Myrio VOD IP Headend Multicast Channels are directly injected in the DSLAM MPLS STB gets private IP address from RG Each STB has a dedicated Multicast PVC (*) TV1 NAT STB-1 ATM STB-2 TV2 ADSL2+ POTS PC RG get public IP address from BRAS PC COM CPE Product House Broadband 13

14 Bottlenecks! Audio Video 3 DSL DVB S/T/C 1 Data Voice 2
How is multistream and / or High Definition video content delivered to the TV? Bottlenecks! Audio Video 3 DSL DVB S/T/C Home Gateway option STB 1 Data Voice 2 COM CPE Product House Broadband 14

15 Current Broadband Options
Technology Advantages Disadvantages ADSL Low cost Mature DS Rate limited to 8Mbps US Rate limited to <1Mbps ADSL2+ Higher speed Leverages ADSL technology DS Rate limited to 24Mbps US Rate limited to <1.5Mbps VDSL2 Leverages copper plant Highest DSL Speed (+100Mbps) VDSL2 incorporates many features of ADSL2+ New Standard Limited range (<1.5km) PON Long distance Virtually unlimited BW Cost Maturity/xPON in flux COM CPE Product House Broadband 15

16 Why VDSL2 is Important 1.5 Mbps 0.5 Mbps 0.2 Mbps 0.8 Mbps 6-30+ Mbps
Bandwidth Drivers Internet access, , file downloads, internet sharing Peer to Peer VoIP Video Telephony Digital Media Audio Photos Video 1.5 Mbps 0.5 Mbps 0.2 Mbps 0.8 Mbps Upstream!!! 6-30+ Mbps Downstream requires the most bandwidth but upstream is becoming more demanding. VDSL2 can support these needs over copper. COM CPE Product House Broadband 16

17 Next step in the portfolio (2006):
Gigaset SE267 / 268 / 269 VDSL 2 VDSL2 bridge modem for very high speed DSL service Managed bridge / Router as follow up product Data rate up to 150 Mbps (6 Band) Perfectly suited for video content delivery Available for 3 different chipsets: Infineon, Conexant, Ikanos Easy installation without any software configuration Product Highlights Next step in the portfolio (2006): VDSL2 VoIP WLAN Gateway Target scenario DSL Access COM CPE Product House Broadband 17

18 Siemens is working on 3 different technologies for high speed inhouse connectivity
Technology Transport medium Standard Data Rate Pro‘s Con‘s Upcoming SIEMENS products WLAN n Air 5 GHz (prefered for video) / 2.4 GHz, Not yet finalized Up to 300 Mbps Independent of any wiring Interference possible Walls and ceilings can act as barriers Full product portfolio: WLAN AP / Router IAD WLAN Adapters Powerline Power distribution system HomePlug Alliance / Universal Powerline Association Up to 200 Mbps Large availability of power outlets Dependent on inhouse wire quality Unclear regulatory situation First step: Powerline Bridge Adapter Eth – Power Next step: Gateways with integrated Powerline MoCA Coax cable MoCA Alliance Up to 270 Mbps Coax network is suitable for high data rate transmission Low availability of Coax outlets Problems with satellite multiswitches MoCA Bridge Adapter Eth – MoCA MoCA Gateway COM CPE Product House Broadband 18

19 Typical questions of a Operator or Service Provider
How do I deliver VoIP to the home How do I deliver video content to the living room? What other services could I deploy? How do I manage and deploy products and services? How can I connect subscribers where I have no suitable wires? How can I address my business customers? COM CPE Product House Broadband 19

20 The Gigaset VoIP ADSL Gateways have the option for a fileserver: log in from your friend‘s home to show your digital pictures File storage Printing Set up your home server for the whole family Store your MP3 files, Slide shows, Videos Stream this content to the TV/audio center without a PC Print from every computer in the network Log in to your home server from outside! USB Memory stick USB Harddisk Printer USB 2.0 Host DSL Access COM CPE Product House Broadband 20

21 Gigaset WLAN Camera: monitor your home remotely from anywhere in the world
Watch Live Video on your Web Browser over LAN or Internet MPEG-4 Video Compression Viewing and Recording Utility Motion Detection & Alerts Wireless LAN integrated (802.11g) Built-in Microphon for audio transmission Product Highlights User scenario COM CPE Product House Broadband 21

22 We integrate 3rd party services into our home gateways
Service Provider Services Advanced Parental Control Gaming Services Spam Guard Virus Protection Music Service Additional Accounts Page 22 Phone Numbers Jahr/Monat/Tag COM CPE Product House Broadband 22

23 We want to work with you on Out-of-Box Applications
Jahr/Monat/Tag We want to work with you on Out-of-Box Applications A Piece of the Puzzle to Enable the Smart Home: Creating new applications and market service bundling MUSIC WEB PC CE TV Access & End Devices Convenience Control/Manage Simple New Services Go To Market Service Bundling Unique Experience Siemens Home Gateways are used as the platform, e.g for OSGI Applications COM CPE Product House Broadband 23 Autor/Abteilung, Titel

24 Typical questions of a Operator or Service Provider
How do I deliver VoIP to the home How do I deliver video content to the living room? What other services could I deploy? How do I manage and deploy products and services? How can I connect subscribers where I have no suitable wires? How can I address my business customers? COM CPE Product House Broadband 24

25 Solutions Driven BY The Operator’s Deployment Model
Solution Focus: Time To Profitability Solution Goals: Reduce Broadband Opex Deployment Costs Increase Broadband User Average Revenue Per User Customer Retention: Increase in subscriber satisfaction Solutions Driven BY The Operator’s Deployment Model COM CPE Product House Broadband 25

26 Double Click to Advance to Next Slide
Jahr/Monat/Tag VoIP: Deploy Deploy Page - FLASH container Double Click to Advance to Next Slide COM CPE Product House Broadband 26 Autor/Abteilung, Titel

27 Double Click to Advance to Next Slide
Jahr/Monat/Tag VoIP: Install Install Page - FLASH container Double Click to Advance to Next Slide COM CPE Product House Broadband 27 Autor/Abteilung, Titel

28 Double Click to Advance to Next Slide
Jahr/Monat/Tag VoIP: Manage Manage Page - FLASH container Double Click to Advance to Next Slide COM CPE Product House Broadband 28 Autor/Abteilung, Titel

29 Double Click to Advance to Next Slide
Jahr/Monat/Tag VoIP: Support Support Page - FLASH container Double Click to Advance to Next Slide COM CPE Product House Broadband 29 Autor/Abteilung, Titel

30 The Siemens Tango solution supports the entire broadband service lifecycle
Service health agent alerts Remote diagnosis and resolution of customer problems Portal Synergy Technology for service offers and ordering Customization provisioning Remote device installation e. g. VoIP configuration Easy self-installation Auto-detection and configuration capabilities Backend server software for Automate management of millions of devices Firmware upgrades COM CPE Product House Broadband 30

31 Our Approach: Proven Success
Jahr/Monat/Tag Our Approach: Proven Success Supply Chain Solutions Modular Design System Totally Integrated Home Available EMEA 2006 Outsourcing end-user customer fulfillment for all products supplied to end-users via Siemens Customized E2E solution for KPN VoIP roll out including hardware, software and supply chain Customized “Totally Integrated Home Solution” offering: Security Services Home Automation Remote Management Entertainment Bell South has outsourced their wholesale business fulfillment to Siemens Customized Residential Broadband Service Offering, supply chain and retail distribution Valor Telecom outsourcing all warehousing and inventory management for all broadband products to Siemens Customized software to support new IP v.6 solutions COM CPE Product House Broadband 31 Autor/Abteilung, Titel

32 Typical questions of a Operator or Service Provider
How do I deliver VoIP to the home How do I deliver video content to the living room? What other services could I deploy? How do I manage and deploy products and services? How can I connect subscribers where I have no suitable wires? How can I address my business customers? COM CPE Product House Broadband 32

33 Siemens WiMAX portfolio Provided by Com MN and Com CPE
NetViewer One O&M system for SkyMAX and microwave PtP, PtMP Widespread Northbound Integration Landscape WiMAX CPE SkyMAX Basestation WiMAX Residential Family Network Planning WiMAX Outdoor Modem Network Planning tools COM CPE Product House Broadband 33

34 Next step in the portfolio (2006):
WiMAX Residential Modem Fully compliant to and e (later) Support of GHz and GHz, H-FDD and TDD Up-to 27dBm maximum output power Fully indoor, self-installing, small-form-factor Non-Line-Of-Sight operation (NLOS) Networking features (acts as router or bridge) Ethernet interface Multi-level QoS via traffic classification and SLA enforcement Remote configuration, management and software upgrades Several antenna options (omnidirectional, desktop, outdoor high gain antenna) Product Highlights LAN port Target scenario Next step in the portfolio (2006): VoIP integration! COM CPE Product House Broadband 34

35 Antenna Options Best Antenna for every radio condition and range can be chosen RF Connector accessible from Gigaset Residential CPE Open to any off-the-shelf antennas Outdoor antenna Highly directional gain: 18 dBi Desktop antenna Directional gain: 10 dBi Omni antenna omnidirectional gain: 2 dBi The combination of a single residential CPE with multiple antenna options provides the simplest solution to deliver the right CPE solution for all residential deployment environments COM CPE Product House Broadband 35

36 Typical questions of a Operator or Service Provider
How do I deliver VoIP to the home How do I deliver video content to the living room? What other services could I deploy? How do I manage and deploy products and services? How can I connect subscribers where I have no suitable wires? How can I address my business customers? COM CPE Product House Broadband 36

37 Business Class Data Solutions Portfolio
Ethernet Routers 10/100 Ethernet WAN [5] 10/100 LAN Ports - IP Sec VPN Embedded Client WLAN IEEE g with Super G and Extended Range technology Symmetric DSL Routers IDSL / SDSL / g.SHDSL WAN Port - [5] 10/100 LAN Ports - IP Sec VPN Embedded Client Tri-Tech (IDSL, SDSL, g.SHDSL integrated) ADSL Routers ADSL WAN Port - [8] 10/100 LAN Ports IP Sec VPN Embedded Client Siemens 5883 WLAN Ethernet Router Siemens 5881 Ethernet Router Siemens 5890 2 Wire Siemens 5891 4 Wire Siemens 5930/5935 8 port ADSL Router incl. V.90 Siemens 5830/5835 4 port ADSL Router Business Class Features Include: Business-class routing feature set Accelerated IP Sec termination / server ICSA-class Stateful Firewall VRRP Redundancy feature set Dial Backup (integrated V.90 modem) in selected models SSH secure CLI SNMP and Syslog Clients COM CPE Product House Broadband 37

38 Typical questions of a Operator or Service Provider
How do I deliver VoIP to the home How do I deliver video content to the living room? What other services could I deploy? How do I manage and deploy products and services? How can I connect subscribers where I have no suitable wires? How can I address my business customers? Siemens COM CPE can help you to solve these questions! COM CPE Product House Broadband 38