Mobile ad sitelinks
Status: Fully released Availability: Global Share this page:
What it is
Sitelinks appearing on smartphones allow users to navigate straight to specific pages of your mobile website. Sitelinks display additional links to key content on your site, so they're an easy way for your customers to find the information they need - quickly. Up to four sitelinks can appear with your ads on smartphones. Links appear on one or two lines.
Why you'd use it
Mobile ad sitelinks can guide consumers through your mobile site and onto your ideal conversion path. Recent studies show that campaigns with sitelinks have clickthrough rates up to 30% higher than campaigns without sitelinks.